National Wear What You Want Day

Young man confidently striding down the street, rocking a mix of vibrant patterns and colors, expressing his unique style on National Wear What You Want Day..
National wear what you want day illustration

Welcome to the fascinating world of National Wear What You Want Day! If you've ever dreamt of strutting down the street in a superhero cape or wearing your pajamas to work, then this is the day for you. On this whimsical day, people from all walks of life embrace their inner fashion rebel and wear whatever makes them happy. So get ready to break the fashion rules and let your imagination run wild!

When is Wear What You Want Day?

It's national wear what you want day on the 8th September.


The Internet History of National Wear What You Want Day

National Wear What You Want Day originated in the realm of social media, where hashtags have the power to turn even the most mundane things into a nationwide celebration. It all started back in 2015, when a group of free spirits decided to challenge the fashion status quo and encourage people to express themselves through their clothing choices.

The idea quickly caught fire, and before they knew it, #WearWhatYouWantDay was trending across various platforms. People began sharing photos of themselves rocking unconventional outfits, from mismatched socks to stylish onesies. The internet was abuzz with creativity and individuality, and the notion of dressing for oneself rather than for societal expectations took center stage.

Year after year, the popularity of National Wear What You Want Day has grown, with more and more people embracing the joy of wearing whatever their hearts desire. From offices holding pajama parties to streets filled with a kaleidoscope of vibrant and eccentric outfits, this special day has become a celebration of self-expression and sartorial liberation.



History behind the term 'Wear What You Want'


1920

The Roaring Twenties

The term 'wear what you want' originated in the 1920s during the era known as the Roaring Twenties. This decade was characterized by significant social and cultural changes, including the rise of jazz music, the popularity of flapper fashion, and a sense of rebellion against traditional norms. People began to challenge societal expectations and experiment with their personal style, which led to the birth of the concept of 'wear what you want.'


1920

Redefining Fashion

In the 1920s, a significant shift occurred in fashion as women began to reject restrictive clothing norms. This era, known as the 'Roaring Twenties,' witnessed the rise of the flapper style, which embraced looser-fitting garments and shorter hemlines. Women challenged society's expectations by wearing more comfortable and daring clothing choices.


1940

World War II and Utility Clothing

During World War II, scarcity of resources influenced fashion trends. Governments across various countries implemented rationing systems to conserve materials for the war effort. In response, clothing designs prioritized practicality and economy. Utility clothing, characterized by simpler designs and fewer decorative elements, dominated the fashion landscape. This shift allowed people greater freedom in choosing what they wore and encouraged a more utilitarian mindset towards fashion.



1960

The Counterculture Movement

In the 1960s, the term 'wear what you want' gained further prominence due to the counterculture movement. This period was marked by a desire to reject mainstream values and embrace individualism. The fashion choices of the countercultural youth were a form of self-expression and a way to challenge societal norms. 'Wear what you want' became a rallying cry for personal freedom and nonconformity, as people embraced unconventional styles and rejected the constraints of traditional fashion rules.


1990

Grunge and Alternative Fashion

In the 1990s, the term 'wear what you want' took on new meaning with the rise of grunge and alternative fashion. The grunge movement, primarily associated with the music scene in Seattle, brought a rebellious and nonchalant attitude towards fashion. It emphasized a more relaxed and edgy style, characterized by flannel shirts, ripped jeans, and unkempt appearances. This rejection of conventional fashion ideals further solidified the idea that individuals should have the freedom to wear whatever they felt comfortable and authentic in, regardless of societal expectations.


1960

Counterculture and Individual Expression

The 1960s witnessed the rise of counterculture movements, such as the hippie movement, which challenged mainstream societal values. This cultural shift led to a rejection of traditional fashion norms in favor of individual expression and personal style. The mantra 'wear what you want' emerged as a symbol of nonconformity and the desire for self-expression, reflecting a movement towards inclusivity and freedom in fashion choices.



1990

The Rise of Modern Streetwear

The 1990s marked a significant shift in popular fashion with the rise of streetwear. Streetwear originated from urban youth culture and embraced a more casual and comfortable approach to clothing. Influenced by hip-hop, skateboarding, and graffiti subcultures, streetwear prioritized self-expression and individual style. The 'wear what you want' ethos gained popularity, further promoting the idea that fashion choices should reflect personal identity rather than conforming to traditional standards.


Present Day

Body Positivity and Self-expression

Today, the term 'wear what you want' has become a powerful statement of body positivity and self-expression. It encourages individuals to embrace their unique style, celebrate diverse body shapes and sizes, and break free from societal beauty standards. The rise of social media platforms has played a significant role in promoting this message by fostering communities where people can share their personal fashion choices and inspire others to do the same. 'Wear what you want' encourages everyone to feel confident and comfortable in their own skin by embracing their individuality through the clothes they choose to wear.


Present Day

Fashion Empowerment and Body Positivity

In recent years, the notion of 'wear what you want' has gained momentum as a means of empowerment and body positivity. Fashion has become increasingly inclusive, with greater representation of diverse body types, styles, and identities. This movement emphasizes that everyone should have the freedom to wear what makes them feel confident and comfortable, challenging societal beauty standards and fostering a more inclusive and accepting fashion culture.



Did you know?

Did you know that National Wear What You Want Day is also known as 'Come As You Are' Day? It's all about embracing your uniqueness and confidently stepping out into the world in whatever outfit speaks to your soul.

Tagged

fun expression individuality

First identified

8th September 2015

Most mentioned on

8th September 2015

Total mentions

31

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