National Unfollow Day

A person scrolling through their social media feed, hesitating to click the 'unfollow' button amidst a sea of posts about food, workouts, and cute cat videos. The person is wearing casual clothing, sitting at a desk in a cozy home office..
National unfollow day illustration

Hey there, internet explorers! Have you ever had that one person on your social media feed who just can't seem to stop posting about their 'amazing' life? Their every meal, every workout, every cute cat video they watch? Well, fear not, my friends, because National Unfollow Day is here to remind you that it's okay to hit that 'unfollow' button and reclaim your timeline! So, buckle up and get ready to dive into the fascinating world of National Unfollow Day!

When is Unfollow Day?

It's national unfollow day on the 6th July.

The Birth of National Unfollow Day

On July 6, 2020, the internet lit up with a brilliant idea that would forever change the way we navigate our social media feeds. National Unfollow Day came to life, encouraging users to cleanse their timelines of excessive self-promotion, vaguebooking, and those delightful political rants.

Everyone knows that social media can be a double-edged sword. On one hand, it connects us with friends, family, and cat videos we never knew we needed. On the other hand, it bombards us with a never-ending stream of updates that can be, well, let's just say less than thrilling.

So, in a stroke of genius, National Unfollow Day was born. A day where you can finally trim the fat from your social media feeds, reducing the noise and celebrating only the truly valuable content.

How to Celebrate National Unfollow Day

Celebrating National Unfollow Day is as simple as one, two, unfollow! Here's a step-by-step guide to help you cleanse your timeline:

  1. Scroll through your social media feeds and identify those accounts that no longer spark joy in your virtual life. Is it an old high school acquaintance who constantly humble-brags about their latest achievements? Or maybe it's that overzealous cat fan who shares one too many pictures of their precious furballs. Either way, it's time to say 'sayonara'.
  2. Click the 'unfollow' button like your sanity depends on it. (Hint: It kinda does.) Don't worry, the unfollowed accounts won't be notified of your decision. You can discreetly unclog your feeds without any awkwardness.
  3. Sit back, relax, and marvel at your newly streamlined timeline. Ahhh, the sweet sound of silence, interrupted only by the things that truly bring you joy. Are you ready to reconnect with your loved ones, explore your hobbies, or just enjoy some good old cat-free content? The choice is yours!

It's Okay to Put Yourself First

Remember, my fellow internet adventurers, National Unfollow Day is a reminder that it's okay to prioritize your online experience. In a world where FOMO (Fear of Missing Out) reigns supreme, it's easy to feel guilty about unfollowing someone. But let me tell you a little secret: your mental well-being matters more than how many accounts you follow.

So, don't let those guilt trips or FOMO-inducing hashtags get to you. Embrace National Unfollow Day as a day of empowerment, where you take control of what you see and curate a feed that brings you happiness, laughter, and cat videos that truly make you smile.

History behind the term 'Unfollow'


The birth of social media

Social media platforms like Twitter and Facebook gained popularity, allowing users to connect, share content, and follow other users.


The introduction of the 'Follow' feature

Twitter introduced the 'Follow' feature, allowing users to subscribe to updates from other users and see their tweets on their timeline.


The need for 'Unfollow'

As social media gained more users and following lists grew, there arose a need to remove someone from one's follow list without completely severing the connection.


The rise of 'Unfollow'

The term 'Unfollow' became widely used to describe the action of stopping following someone on social media platforms. It allowed users to curate their timeline and control the content they see.


Milestone: 'Unfollow' enters the Oxford English Dictionary

The term 'Unfollow' gained enough recognition and usage to be introduced into the Oxford English Dictionary as a valid word. This solidified its place in modern language.


Continued usage and cultural impact

The term 'Unfollow' has become deeply rooted in popular culture. It represents the ability to control one's online connections and tailor the content they consume. It has also influenced the development of other similar terms like 'Unfriend' on Facebook.

Did you know?

Did you know that the very first unfollow ever recorded was an ancient scroll featuring a cave artist's overly detailed drawings of their lunch? The scroll was discovered centuries later, tucked away in a dusty cave, along with a snarky comment from another cave artist: 'Eww, not this again!'


awareness fun

First identified

1st August 2015

Most mentioned on

6th July 2020

Total mentions


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