Marketing Tips To Increase The Reach Of Walk Day



Recap Of Last Years Success

  • Last year Walk Day was mentioned on Twitter 4 times
  • Most references were on April 7, 2021

Goals For This Year

  • Increase The Reach Of Walk Day
  • Get More People Talking About And Engaging With Walk Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 4 mentions of Walk Day, we can estimate the number of people who would have seen posts on social media mentioning Walk Day.
Last year this would have been about 17 (See calculation to the right).

The table below shows the potential reach of Walk Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 33
X 3 50
X 4 67

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

16.64 = (4 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Walk Day






You've Unlocked The WhatNationalDayIsIt Badge For Walk Day!

As National Walk was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Walk Day

It's Walk Day
On April 7th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/walk" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Walk Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/walk" target="_blank">Walk Daylt;/a> <br> On  April 7th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media