Marketing Tips To Increase The Reach Of Transit Driver Appreciation Day



Recap Of Last Years Success

  • Last year Transit Driver Appreciation Day was mentioned on Twitter 8 times
  • Most references were on March 18, 2021

Goals For This Year

  • Increase The Reach Of Transit Driver Appreciation Day
  • Get More People Talking About And Engaging With Transit Driver Appreciation Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 8 mentions of Transit Driver Appreciation Day, we can estimate the number of people who would have seen posts on social media mentioning Transit Driver Appreciation Day.
Last year this would have been about 33 (See calculation to the right).

The table below shows the potential reach of Transit Driver Appreciation Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 67
X 3 100
X 4 133

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

33.28 = (8 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Transit Driver Appreciation Day






You've Unlocked The WhatNationalDayIsIt Badge For Transit Driver Appreciation Day!

As National Transit Driver Appreciation was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Transit Driver Appreciation Day

It's Transit Driver Appreciation Day
On March 18th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/transit-driver-appreciation" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Transit Driver Appreciation Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/transit-driver-appreciation" target="_blank">Transit Driver Appreciation Daylt;/a> <br> On  March 18th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media