Marketing Tips To Increase The Reach Of Purple Day

Recap Of Last Years Success

  • Last year Purple Day was mentioned on Twitter 52 times
  • Most references were on March 26, 2021

Goals For This Year

  • Increase The Reach Of Purple Day
  • Get More People Talking About And Engaging With Purple Day
  • Get More People Onto Your Site, Blog, or Page

Potential Impressions

Using last year's 52 mentions of Purple Day, we can estimate the number of people who would have seen posts on social media mentioning Purple Day.
Last year this would have been about 216 (See calculation to the right).

The table below shows the potential reach of Purple Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 433
X 3 649
X 4 865

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

216.32 = (52 * 0.02) * 208

2% of followers on average see a tweet
208 average followers per account

Suggested Actions Coming Up To Purple Day

You've Unlocked The WhatNationalDayIsIt Badge For Purple Day!

As National Purple was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Purple Day

It's Purple Day
On March 26th

  <link href="" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="" target="_blank"> <img   src="" alt="National Purple Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="" target="_blank">Purple Daylt;/a> <br> On  March 26th  </p>

Writing Engaging And Shareable Content For Social Media