Marketing Tips To Increase The Reach Of Polar Bear Day



Recap Of Last Years Success

  • Last year Polar Bear Day was mentioned on Twitter 6138 times
  • Most references were on Feb. 28, 2020

Goals For This Year

  • Increase The Reach Of Polar Bear Day
  • Get More People Talking About And Engaging With Polar Bear Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 6138 mentions of Polar Bear Day, we can estimate the number of people who would have seen posts on social media mentioning Polar Bear Day.
Last year this would have been about 25534 (See calculation to the right).

The table below shows the potential reach of Polar Bear Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 51068
X 3 76602
X 4 102136

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

25534.08 = (6138 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Polar Bear Day






You've Unlocked The WhatNationalDayIsIt Badge For Polar Bear Day!

As National Polar Bear was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Polar Bear Day

It's Polar Bear Day
On February 28th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/polar-bear" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Polar Bear Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/polar-bear" target="_blank">Polar Bear Daylt;/a> <br> On  February 28th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media