Marketing Tips To Increase The Reach Of Pillow Fight Day

Recap Of Last Years Success

  • Last year Pillow Fight Day was mentioned on Twitter 8 times
  • Most references were on April 3, 2021

Goals For This Year

  • Increase The Reach Of Pillow Fight Day
  • Get More People Talking About And Engaging With Pillow Fight Day
  • Get More People Onto Your Site, Blog, or Page

Potential Impressions

Using last year's 8 mentions of Pillow Fight Day, we can estimate the number of people who would have seen posts on social media mentioning Pillow Fight Day.
Last year this would have been about 33 (See calculation to the right).

The table below shows the potential reach of Pillow Fight Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 67
X 3 100
X 4 133

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

33.28 = (8 * 0.02) * 208

2% of followers on average see a tweet
208 average followers per account

Suggested Actions Coming Up To Pillow Fight Day

You've Unlocked The WhatNationalDayIsIt Badge For Pillow Fight Day!

As National Pillow Fight was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Pillow Fight Day

It's Pillow Fight Day
On April 3rd

  <link href="" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="" target="_blank"> <img   src="" alt="National Pillow Fight Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="" target="_blank">Pillow Fight Daylt;/a> <br> On  April 3rd  </p>

Writing Engaging And Shareable Content For Social Media