Marketing Tips To Increase The Reach Of Coming Out Day



Recap Of Last Years Success

  • Last year Coming Out Day was mentioned on Twitter 97582 times
  • Most references were on Oct. 11, 2020

Goals For This Year

  • Increase The Reach Of Coming Out Day
  • Get More People Talking About And Engaging With Coming Out Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 97582 mentions of Coming Out Day, we can estimate the number of people who would have seen posts on social media mentioning Coming Out Day.
Last year this would have been about 405941 (See calculation to the right).

The table below shows the potential reach of Coming Out Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 811882
X 3 1217823
X 4 1623764

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

405941.12 = (97582 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Coming Out Day






You've Unlocked The WhatNationalDayIsIt Badge For Coming Out Day!

As National Coming Out was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Coming Out Day

It's Coming Out Day
On October 11th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/coming-out" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Coming Out Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/coming-out" target="_blank">Coming Out Daylt;/a> <br> On  October 11th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media