Marketing Tips To Increase The Reach Of Authors Day

Recap Of Last Years Success

  • Last year Authors Day was mentioned on Twitter 351 times
  • Most references were on Nov. 1, 2020

Goals For This Year

  • Increase The Reach Of Authors Day
  • Get More People Talking About And Engaging With Authors Day
  • Get More People Onto Your Site, Blog, or Page

Potential Impressions

Using last year's 351 mentions of Authors Day, we can estimate the number of people who would have seen posts on social media mentioning Authors Day.
Last year this would have been about 1460 (See calculation to the right).

The table below shows the potential reach of Authors Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 2920
X 3 4380
X 4 5841

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

1460.16 = (351 * 0.02) * 208

2% of followers on average see a tweet
208 average followers per account

Suggested Actions Coming Up To Authors Day

You've Unlocked The WhatNationalDayIsIt Badge For Authors Day!

As National Authors was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Authors Day

It's Authors Day
On November 1st

  <link href="" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="" target="_blank"> <img   src="" alt="National Authors Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="" target="_blank">Authors Daylt;/a> <br> On  November 1st  </p>

Writing Engaging And Shareable Content For Social Media