Marketing Tips To Increase The Reach Of Albinism Day



Recap Of Last Years Success

  • Last year Albinism Day was mentioned on Twitter 4 times
  • Most references were on June 13, 2018

Goals For This Year

  • Increase The Reach Of Albinism Day
  • Get More People Talking About And Engaging With Albinism Day
  • Get More People Onto Your Site, Blog, or Page


Potential Impressions

Using last year's 4 mentions of Albinism Day, we can estimate the number of people who would have seen posts on social media mentioning Albinism Day.
Last year this would have been about 17 (See calculation to the right).

The table below shows the potential reach of Albinism Day if you successfully increase the total number of mentions this year.

Increase In Mentions Potential Reach
X 2 33
X 3 50
X 4 67

Potential reach =

(total_mentions * impression_rate) * average_followers_per_account

16.64 = (4 * 0.02) * 208


Sources
2% of followers on average see a tweet
208 average followers per account




Suggested Actions Coming Up To Albinism Day






You've Unlocked The WhatNationalDayIsIt Badge For Albinism Day!

As National Albinism was featured on our site last year, we consider it a recognised National Day.

We have made a badge for the people behind recognised national days to celebrate their success. Feel free to copy and paste the html shown onto your site to show off your achievement :D

National Albinism Day

It's Albinism Day
On June 13th

  <link href="https://fonts.googleapis.com/css?family=Roboto" rel="stylesheet">

  	<div style="margin: auto;padding: 5;border: 0px;width: 150px;border-bottom-left-radius: 12px;
  border-bottom-right-radius: 12px;
  border-top-right	-radius: 12px;
  background-color: #feffff;
  box-shadow:0 .25rem .125rem 0 rgba(33,37,41,.075)"> <a   href="https://whatnationaldayisit.com/day/albinism" target="_blank"> <img   src="https://whatnationaldayisit.com/static/national_day_badge.png" alt="National Albinism Day" width="150" height="150" /></a>

    <p style = "font-family: 'Roboto', sans-serif; font-size: 20px; text-align: center; color: #666666;">It's National <a   href="https://whatnationaldayisit.com/day/albinism" target="_blank">Albinism Daylt;/a> <br> On  June 13th  </p>
  </div>



Writing Engaging And Shareable Content For Social Media